Little Caesar’s Arena - Technology Owner’s Representative & Consulting

Detroit Red Wings & Detroit Pistons

Detroit, MI

Responsibilities:

  • Served as Owner’s Representative for Technology for the Ilitch Family, collaborating with Hunt Construction, Barton Malow, and White.

  • Project managed the deployment of the IPTV system.

  • Designed and oversaw procurement of an advanced video production room.

  • Advised the team on production control room design, IPTV integration, and LED/scoreboard design.

  • Negotiated $200K discount on theatrical lights and deep discounts on LG brand TVs for the arena.

  • Ensured all technology was evaluated holistically, removing redundancies and identifying scope gaps.

  • Wrote scope of work for NHL and NBA required cabling, facilitating procurement.

  • Advised on the innovative “Jewel Skin” Projection System, coordinating 12 projectors for advanced image mapping.

  • Collaborated on LED content strategy, establishing content distribution for LED video displays, 1,400 TVs, and the ice projection system.

  • Mapped out a comprehensive coaches’ video system with integrated content distribution framework.

  • Managed a custom suite application enabling control of video, audio, lighting, and HVAC systems.

Impact:

  • Delivered a fully integrated, state-of-the-art venue technology environment.

  • Enabled seamless coordination between video, audio, LED, and environmental systems for fans, teams, and suite occupants.

  • Supported innovative visual experiences, enhancing both fan engagement and operational efficiency.

  • Achieved significant cost savings through strategic procurement and negotiation.

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